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  1. Media Relations

    https://communications.cfaes.ohio-state.edu/media-relations

    Our goal is to support the vision of the college through storytelling, news, and interactions with ... alumni achievements with us. Below are resources for sharing stories and getting news from our team. If ... right side of this page, and we will help ensure proper protocol is followed. Latest CFAES News Share ...

  2. Amanda Lukacsko

    https://communications.cfaes.ohio-state.edu/people/amanda-lukacsko

    Amanda Lukacsko 614-292-0899 lukacsko.6@osu.edu Marketing and Communications Strategy News and ...

  3. Sherrie Whaley

    https://communications.cfaes.ohio-state.edu/people/sherrie-whaley

    Sherrie Whaley 614-292-2137 whaley.3@osu.edu News and Media Relations ...

  4. Tips for Impact Writing

    https://communications.cfaes.ohio-state.edu/resources/marketing-and-brand-strategy/tips-impact-writing

    What is impact? Impact is the reportable, quantifiable difference, or potential difference, that your research, teaching or program is making in real people’s lives. It reports payoffs and benefits to society. The focus is on public – not internal, organi ...

  5. Tips for Media Relations

    https://communications.cfaes.ohio-state.edu/resources/marketing-and-brand-strategy/tips-media-relations

    university benefit from positive media exposure. The news media extends the College of Food, Agricultural, ... Relationships Allow time in your schedule to work with the news media. Respond to phone messages as soon as you ...

  6. Tips for Communicating Controversial Issues

    https://communications.cfaes.ohio-state.edu/resources/marketing-and-brand-strategy/tips-communicating-controversial-issues

    issue. Speaking from experience or research-based knowledge. Should you ever take sides? It’s not news if ... responses may prolong the attack. Respond only to correct misinformation reported in the news. Op-eds and ...

  7. Tips for Writing

    https://communications.cfaes.ohio-state.edu/resources/marketing-and-brand-strategy/tips-writing

    Ten Principles of Clear Writing Keep sentences short Sentences must vary in length to avoid boring your reader and add pace to your writing. But the average length should be short, 15 to 20 words. Trim the fat from your writing. Fuzzy words, along with un ...

  8. Tips for Preparing to Work with Media

    https://communications.cfaes.ohio-state.edu/resources/marketing-and-brand-strategy/tips-preparing-work-media

    Preparation is key to becoming comfortable with media calls and interviews. These tips should help you prepare to work effectively with reporters. Tell the truth. Never lie. Always tell the truth. If you don’t know or aren’t sure, say so and don't gu ...

  9. Tips for Working with TV Media

    https://communications.cfaes.ohio-state.edu/resources/marketing-and-brand-strategy/tips-working-tv-media

    Be professional and polite at all times, even when the camera’s not rolling. Look at the reporter, not the camera. If standing, stand tall with arms relaxed at your sides. Avoid distracting gestures. Answer in short, targeted statements. Avoid wearing sol ...